Baird Adds Russell Investments' PMAs To Advisory Platform

Editorial Staff

24 May 2022

The separately managed account network run by Baird, the nationwide US wealth management house, has added Russell Investments’ suite of personalized managed accounts to its advisory platform.

This partnership will give Baird’s private wealth management advisors and their clients access to Russell Investments’ outcome-oriented PMAs, which offer a combination of customizable active and direct indexed investment solutions, Baird said in a statement yesterday.

“We’re very happy to provide our advisory community with Russell Investments’ PMA solutions as our clients are increasingly looking for solutions that give them the ability to customize their portfolios,” Jeannie Oster, senior vice president, advisory solutions manager at Baird, said.

Russell Investments’ PMA suite, is available on the Baird SMA Network, featuring the following six personalized solutions: three actively managed SMAs, two direct index SMAs and one SMA strategy that combines both active and direct indexing in a single solution.

Russell Investments’ PMA portfolio-customization options include: ESG exclusionary screens, security and industry restrictions; faith-based preferences; responsible-investing custom overlays, and the ability to implement a strategic charitable-giving plan.

The firm’s PMA suite also provides ongoing tax-management services that include systematic tax-loss harvesting, gain deferral and minimization, tax-aware and risk-controlled turnover, tax-smart withdrawals, charitable-giving services, as well as the ability to specify tax or capital gains budgets.

Russell Investments’ PMA suite was launched and tested on the Baird SMA Network in April 2022, and Baird’s rollout to its private wealth management advisors is now taking place.

Russell Investments’ PMA suite is already available through Schwab Marketplace, Fidelity SAN and several broker-dealers using the Envestnet platform.

Baird has more than $415 billion in client assets, as of December 31, 2021.